Twitter to offer option to go back to chronological feed

Washington : Twitter is preparing an option for users to go back to its original chronological news feed, responding to complaints about its algorithmic system implemented two years ago. In a series of tweets late Monday, Twitter told users it was “working on new ways to give you more control over your timeline.” The short-message social network said it still believes most users will want to see the “best” tweets at the top of their feed but will allow people to switch based on their preference.

“We’ve learned that when showing the best tweets first, people find Twitter more relevant and useful,” the San Francisco company said. “However, we’ve heard feedback from people who at times prefer to see the most recent tweets.” After years of operating with a chronological timeline, Twitter began in 2016 to follow the lead of Facebook in using algorithms to offer what it deemed to be the most relevant messages for users as part of an effort to stimulate growth and engagement.