News of Bahrain
Business11 July 20191 min read

Gulf Air enhances Automated Communication with Emarsys

Gulf Air said it has started a strategic partnership with Emarsys, the largest independent marketing platform company in the world, to enhance its automated communication with customers through email and digital media platforms. With this deal, Gulf Air said it will be connected

Editorial Team Legacy

Published 11 July 2019, 8:00 · Updated 22:14

Link copied
Gulf Air enhances Automated Communication with Emarsys

Gulf Air said it has started a strategic partnership with Emarsys, the largest independent marketing platform company in the world, to enhance its automated communication with customers through email and digital media platforms.

With this deal, Gulf Air said it will be connected to the passengers before and post the flight experience with value-added and personalised communication.

Offered Emarsys features to Gulf Air will include hyper-targeted promotions, data-driven newsletters, personalised content for Falconflyer members and customer behaviour tracking.

Join the conversation

Sign in to leave a comment. Every comment is reviewed before it goes live.

No comments yet. Start the conversation.