US tech titan Amazon has agreed to develop films and TV series based on tabletop game Warhammer 40,000, its British owner announced Tuesday. Games Workshop and Amazon have agreed upon "creative guidelines" for the projects, in
AFP | United Kingdom
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US tech titan Amazon has agreed to develop films and TV series based on tabletop game Warhammer 40,000, its British owner announced Tuesday.
Games Workshop and Amazon have agreed upon "creative guidelines" for the projects, in a deal that gives the latter exclusive rights for any film or television series based on the futuristic fantasy universe.
No financial details were disclosed, with the announcement coming after Games Workshop's value soared this year, allowing the company to soon join London's top-tier stocks index, the FTSE 100.
The deal also gives the US e-commerce giant merchandising rights, and the option to develop Games Workshop's other Warhammer universes, including ones based on medieval times.
"This could be extremely lucrative for the brand," noted Kathleen Brooks, research director at trading group XTB.
"The miniatures maker is already bigger than the likes of Burberry and EasyJet," she added.
