Alba, BIC renew partnership

Manama : Aluminium Bahrain (Alba), the Bahrain-based international aluminium smelter, reiterated its commitment to support the Kingdom’s initiatives in the field of motor sports by signing a three-year partnership renewal with Bahrain International Circuit (BIC).

The partnership was signed between BIC Chief Executive Officer, Shaikh Salman bin Isa Al Khalifa and Alba’s Chief Executive Officer, Tim Murray on Sunday at Alba’s Al Dana Hall.

Commenting on the deal, Alba’s CEO Tim Murray said: “This partnership also gives us the opportunity to welcome our customers and clients to experience the hospitality of the Kingdom and validate its reputation as an international tourist destination.”

As per the deal, Alba will be allocated a special lounge at BIC’s Oasis Complex during the 2017 Bahrain F1 Grand Prix, which is scheduled to be held from 14 to 16 April 2017. Alba will also have the opportunity to maximise its brand value at strategic locations across the venue during year-round events held at the BIC.